Case Study: Enhancing access to cystic fibrosis treatment
The task
- Our client asked us to identify solutions to overcome funding and access barriers to cystic fibrosis treatment
Our solution
- Create and undertake the management of a structured virtual debate moderated by leading cystic fibrosis experts
The result
- The debate resulted in the agreement of key consensus statements covering treatment, funding, patient advocacy and empowerment
- The client's product was recommended earlier in the banding structure used for PCT funding
Going beyond
- The client's credibility was enhanced, communication channels were opened and there is a better understanding of how to enhance equity of access to treatment